The Pack A.D. Celebrate ‘Positive Thinking’ Release With “Yes, I Know” Video

Posted on Aug. 12 2016

WATCH THE VIDEO FOR “YES, I KNOW” VIA PLAYBOY HERE
GET POSITIVE THINKING HERE

“hooks on hooks… captures the best possibilities of a two-piece rock band”  – Billboard, Best Albums of 2016 (so far)

“Positive Thinking is the band’s most powerful album yet” – Vancouver Sun, Album Of The Week

“a dark and riveting addition to their six-album catalogue … strength, emotion and new directions make this album a winner” NOW Magazine

“The Pack A.D. have transcended their original sound fully, presenting a polished effort that doesn’t lack in memorable hooks or gritty spirit.” Consequence Of Sound

“fast-paced and explosive …a chronicle of distortion and paranoia” – Exclaim!

“the rock album you need to get you through the summer of 2016” CBC Music, Albums You Need To Hear

“plenty of daring attitude – full-pace swagger, well-crafted chaos and fireworks” – The Metropolist

“a testament to the pair’s undying perseverance and passion for rock and roll in its purest form” – FYI Music

Out today via Cadence Music, Pack A.D.’s new record, Positive Thinking, is all carefully constructed chaos, crushing vulnerability, and massive swagger. To celebrate the release the Vancouver duo are sharing the Matt Leaf-directed and Red Castle Films-produced video for the album’s new single “Yes, I Know” courtesy of Playboy who call the new album “their most electrifying work yet.” I wanted to make a video that was simple in concept: we play things and do stuff in different spots in front of one stationary camera,” says Maya Miller. “It was an easy sell on the surface. The real work came after in the edit. There are over 900 edits in 3 minutes and it’s worth every jump cut.”

Underneath the sprawl of its sonic infrastructure of Positive Thinking singer/guitarist Becky Black and drummer Maya Miller — self described lifelong high school outcasts — traverse the hidden tunnels that connect all us damaged people together: anger, alienation, humour, sarcasm, sincerity, loneliness, grief.

Positive Thinking explores the numbing day-to-day routine of depression and the fantastical ways that we look to mask it from ourselves and others,” Miller says. “The lyrics on this album are probably more personal to us than on any other record we’ve done.”

GET POSITIVE THINKING HERE

Engineered by Jesse Gander (White Lung, Bison, Japandroids) and mastered by Heba Kadry in Brooklyn’s Timeless Mastering, Positive Thinking isn’t a total overhaul of the Pack A.D. everybody knows and loves. But making this album—it was a reinvention, an old-school reckoning, and they’re better for it. We’re all better for it. “We’ve gone back and found the place where we started from,” Miller says. “This may have been one of the most difficult albums for us personally to work on but because of that, it’s also been the most comfortable. There isn’t a single moment where I feel like we’ve done any of it for anyone but ourselves.”

On the heels of a successful spring tour, the East Vancouver duo is now adding more tour dates this fall including stops in Toronto, Montreal, and Ottawa beginning October 20. Full tour dates can be found below and more Canadian dates will be announced soon.

THE PACK A.D. ON TOUR
Aug 20 – Rock Creek, BC – Ponderosa Arts & Music Festival
Oct 20 – Toronto, ON – Horseshoe Tavern
Oct 21 – Montreal, QC – Turbo Haus
Oct 22 – Ottawa, ON – House Of TARG
Oct 25 – Somerville, MA – ONCE Somerville
Oct 26 – Philadelphia, PA – Kungfu Necktie
Oct 27 – New York, NY – Mercury Lounge
Nov 15 – Indianapolis, IN – The Hi-Fi
Nov 16 – Chicago, IL – Schubas
Nov 17 – St. Louis, MO – Firebird
Nov 18 Wichita, KS – John Barleycorns
Nov 19 – Denver, CO – Lost Lake Lounge
Nov 21 – West Hollywood, CA – Roxy Theatre
Nov 22 – San Francisco, CA – Bottom Of The Hall
*** MORE TOUR DATES TO BE ANNOUNCED SOON ***

PositiveThinking_DigitalCover_750 web
POSITIVE THINKING TRACKLIST
01 So What
02 Yes, I Know
03 Teenage Crime
04 Anyway
05 Medium
06 Los Angeles
07 Sorrow
08 Error
09 Gold Eyes
10 Is It So
11 Skin Me
12 Fair Enough

PACK A.D. ONLINE
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